Setsail Marketing

Setsail Marketing is a digital marketing and PPC agency started in 2015 in Vancouver, British Columbia, with a second office in Beaverton, Oregon. It sells performance marketing, video production, web design, email, social media, SEO and automation work on fixed timelines, fixed deliverables and fixed prices.

The agency says it was founded around one question: what actually drives people to buy, follow or believe in a brand. Its ROI framework has three stages. Vision Mapping researches customer wants, profitable segments and competitor gaps to produce a data-backed plan; the Marketing Lab covers studio photo and video, creative assets, automated funnels and platform setup; Scale and Optimize launches campaigns, runs paid traffic and conversion work, and iterates weekly. Pricing packages are published on the site, and a guarantee page is linked from the homepage.

• Performance marketing: PPC across Google, Meta and YouTube
• Video marketing and production: in-house studio photo and video
• Web design and development: including e-commerce builds
• Email marketing: as a Klaviyo partner
• Social media management and SEO
• Design and branding
• AI and automation: data, integrations and CRM work

Named clients and projects include a video production partnership with BC Hydro, the cities of Prince George, Coquitlam, Surrey and Vernon, Capilano University, Surrey Connect, B Corporation, ENVO, Brio Golf, Santa Cruz, Dost eBikes, GVA Brands, Tait Distributors, Owens Valley, Steepe and Co, Laimon Fresh and NH Staffing. Industries listed include automotive, plumbing, construction, government, eBikes, e-commerce, events, real estate and the trades.

The site lists Google Partner, Meta Business Partner, Shopify Partner, Klaviyo Partner and Ahrefs certifications, along with certification as a Benefit Corporation in British Columbia. Setsail reports more than 200 clients and over 30 million dollars in campaigns, and publishes self-reported lab figures such as a 140 percent average conversion rate improvement. Its team page shows 12 people, led by CEO Tom Richards and founder and creative director Jason Atakhanov. It also runs a podcast called The Marketing FAQ.