Big Boy Media Group

Big Boy Media Group is a full-service marketing agency in the Orlando area that pairs paid media with brand strategy, creative production and web development. It presents itself as a fractional-CMO-led partner, with creative, technical and development staff working in-house for clients across Florida and beyond.

Engagements are organized around branded marketing strategy first, then execution. The agency says it begins each project by learning the client's goals, audience and message, and it describes its pricing as fixed-bid. Its paid media work covers Facebook and Instagram, Google Ads and streaming-video ads aimed at conversion, while its earned and owned media work concentrates on the content a client already controls. Paid social for Instagram, Facebook and TikTok, Google Local Service Ads, email marketing, content marketing and photography are listed as separate offerings, and part-time marketing leadership is sold as a Fractional CMO service. Video production and lighting and grip rental run through two sister sites.

• Branded Marketing Strategy: planning so ads and landing pages work as one system
• Creative Design & Development: graphic design and web builds
• Paid Media: Meta, Google Ads and streaming placements
• Earned & Owned Media: content and visibility work
• Fractional CMO: part-time senior marketing leadership
• Video Production: delivered through a sister company

The agency lists industry pages for boutique fitness, construction, DTC and ecommerce, healthcare, managed IT, real estate, pool builders, tech and SaaS, and telecom. Case studies name ClearSky Technologies, Cutting Edge Network Technologies, Fannie Hillman + Associates, FIT AS FIRE and Premier Pools of Central Florida, and a testimonial comes from the CEO of FIT 407 and FIT AF.

Big Boy Media Group reports more than $500 million in revenue generated for clients, an average 4.3x return on ad spend and an average of 60 days to ROI (self-reported). Its leadership page names Charles Rodriguez as CEO, Bryan Shepherd as vCMO and Karan Pimpale as Creative Director. The site lists recognition from DesignRush (2024 video agencies), Clutch (2023 most reviewed video production companies), FWA, CSS Awards and UI/UX Global Awards, and it mentions offices in Orlando, Jacksonville and Tampa.